A Landing Page Per Campaign, Built by the Person Running It
A self-service builder that lets your team or your partners publish a tracked, branded campaign page in minutes, with UTM capture, multi-channel pixels and automatic lead sync into the CRM.
The reason campaigns run on the company home page is almost never a strategic decision. It is that requesting a new page means a ticket, a queue and a week, and the campaign starts on Monday. So the advertisement points at a general page, the visitor has to find the offer themselves, and a predictable share of the media budget evaporates between the click and the form.
The second reason is distribution. If you work through agents, dealers or branch offices, every one of them wants their own version with their own contact details, and producing thirty variants by hand is nobody's idea of a good quarter. Left alone, partners build their own pages, and brand control and lead tracking both disappear at once.
iGlobal builds the tool that removes both problems: a page builder locked to your brand, where a marketer or a partner picks a template, edits the text, and publishes on a URL that already carries tracking, pixels and a form wired straight into the CRM.
What goes wrong without one
The most expensive symptom is the mismatch between the advertisement and the page behind it. A visitor who clicked on a specific offer and arrives at a general corporate page has to re-find what attracted them, and a large proportion simply will not. The media money was spent; the visit was wasted at the last step.
The second is that tracking is installed inconsistently. One page has the conversion pixel, the next one was built in a hurry and does not, and the quarterly report quietly under-counts a channel. Decisions then get made on numbers that are wrong in a direction nobody can see.
The third is lead handling. Pages built outside the system send their form submissions to an email address, where they wait for somebody to notice and copy them somewhere useful. Every hour in that inbox reduces the chance of the sale, and every manual copy is an opportunity to lose the source information.
- Campaigns pointing at a general page because a new one takes a week
- Partners building off-brand pages you cannot measure
- Tracking pixels present on some pages and missing on others
- Form submissions sitting in an inbox until someone notices
What the builder gives you
Drag and drop editing, locked to your brand
Colours, fonts, logo and spacing come from your brand settings and cannot be overridden. A partner can change the words and the images but cannot produce something that looks like a different company.
Template library per campaign type
Product launch, webinar registration, promotion, recruitment and event pages, each already structured around a single call to action rather than a menu of choices.
UTM and click ID capture by default
Source, medium, campaign and the platform click identifiers are captured on arrival and attached to the lead record. No page can be published without this, because it is not an option.
Multi-channel pixels configured centrally
Google Analytics, Google Ads, Meta and TikTok identifiers are set once at account level and injected into every page, so a page can never go live without measurement.
Leads into the CRM in real time
A submission becomes a CRM lead immediately, assigned by rule to the right salesperson or partner, with the source attached and a notification sent. No inbox in the middle.
A/B testing and per-page analytics
Two versions of a headline or a form, traffic split automatically, and a conversion rate per page and per variant so the next campaign starts from evidence.
How we deliver it
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1
Brand kit and template design 2 to 3 weeks
We build your brand settings and the first set of templates, designed for conversion rather than decoration, and tested on a phone before a desktop because that is where the traffic is.
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2
Tracking and CRM wiring 1 to 2 weeks
Pixels, UTM conventions, lead assignment rules and notifications are configured and tested end to end with real submissions before anyone is given access.
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3
Pilot with one campaign 2 weeks
One real campaign is published by your own marketer, not by us, which is the only honest test of whether the tool is usable by the people it was built for.
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4
Rollout to the partner network 2 to 4 weeks
Accounts, permissions and a short guide for agents and branches, with a review step if you want pages approved before they go live.
Who this is for
- Marketing teams running several campaigns a month
- Companies selling through agents, dealers or branch offices
- Businesses whose ads currently point at the company home page
- Teams that cannot currently state a conversion rate per campaign
Why iGlobal
Built so the marketer never needs us
The measure of success is that you stop raising tickets for pages. If your team still needs our help to publish in month three, we built the wrong tool.
Tracking cannot be forgotten
Pixels and UTM capture are injected by the platform, not added per page. The most common cause of unmeasurable campaigns is removed by construction rather than by discipline.
Partner pages stay on brand
Agents get the autonomy they want and you keep control of how the company looks and where the leads go. Those two usually trade off against each other; here they do not.
The best balance of cost, quality, and service
One platform fee instead of a per-page charge, pages that live on your own domain, and the data stays in your CRM rather than in a vendor's.
Three ways to do this, compared
| What you are comparing | By hand, on spreadsheets | Off-the-shelf software | With iGlobal |
|---|---|---|---|
| Publishing a new page | Wait for a developer who is busy with something else | A builder that quietly fights your brand guidelines | Marketing publishes it, with the brand rules already built in |
| Measuring conversion | Counted by hand, when anyone remembers to count | A platform number with no link to actual revenue | A rate per page, tied to the deals that page produced |
| Testing a different headline | Changed on a hunch and never compared afterwards | Available, on the more expensive plan | Two versions, real traffic, and a number at the end of it |
| Cost across three years | Hidden inside salaries, so it never appears in a budget | A predictable licence per user, plus the work it cannot do | Quoted per phase and reviewed with you before each one starts |
| Who holds your data | Scattered across files, inboxes and personal phones | On the vendor platform, exported on the vendor's terms | Your own database, exportable in full whenever you ask |
| When something breaks | The person who built the file, if they still work here | A ticket queue, often in another language and time zone | A named engineer in Hanoi you can reach the same working day |
The two middle columns describe approaches that genuinely work for some companies. Where they win, they win, and we have tried to say so.
What changes after rollout
The operational change is that campaigns stop waiting. A promotion decided on Tuesday can be live on Wednesday, which does not merely save time; it changes what marketing is willing to attempt. Small, targeted campaigns become worth running because the cost of producing one has collapsed.
The measurement change is that the conversion rate becomes a number people discuss. Once every page reports its own rate, the team starts comparing headlines and form lengths instead of arguing about taste, and the second campaign is better than the first for a reason anyone can point at.
For companies with a partner network the largest change is visibility. Head office can finally see which agents are generating demand and which are only fulfilling it, and that single piece of information usually reshapes how support and incentives are distributed.
- A campaign page published the same day it is decided
- Conversion rate known for every page and every variant
- Partner pages on brand and inside your measurement
- Leads reaching a salesperson in seconds rather than hours
Frequently asked questions
Do our pages live on our own domain?
Yes, on your domain or a subdomain of it, which matters for both trust and search. Partner pages can use a path that identifies the agent while still sitting under your domain, so a visitor never sees an unfamiliar address at the moment they are deciding whether to leave their phone number.
Can we approve partner pages before they go live?
Yes. Approval is a setting per partner group, so you can let experienced branches publish directly while new agents go through a review. Most clients start with approval switched on for everyone and relax it once they see the brand lock is doing its job.
How fast is a page in practice?
From an existing template, a competent marketer publishes in fifteen to thirty minutes including the copy. A page needing a new layout takes longer, but the point of the template library is that this should be rare. We measure this during the pilot and tell you the real number rather than the brochure one.
What happens to leads if a partner does not follow up?
The lead sits in the CRM with a timestamp, so unanswered enquiries are visible rather than invisible. You can configure escalation: if a partner has not actioned a lead within an agreed window, it reassigns or notifies head office. This single rule tends to change partner behaviour faster than any amount of encouragement.
Does this replace our website?
No, and it should not. The corporate site explains who you are to someone evaluating you; a landing page converts someone who already clicked on a specific offer. They have different jobs, and trying to make one page do both is why so many campaign pages underperform.
Related solutions
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Tell us what you are trying to fix and we will tell you honestly whether we are the right team for it.